Top User Research Templates for Product Development Managers

This Notion template is designed to help businesses identify their user personas by guiding them through the process of defining their target audience's characteristics, such as demographics, goals, pain points, and behaviors. It provides a structured framework that enables businesses to create accurate and detailed user personas, which can inform their product development, marketing, and customer service strategies.

Semi-structured interviews are an effective method for data collection when the researcher wants: (1) to collect qualitative, open-ended data; (2) to explore participant thoughts, feelings, and beliefs about a particular topic; and (3) to delve deeply into personal and sometimes sensitive issues.

Use this table to quickly compare your brand or company to the competitors in your industry and develop differentiated solution/benefit statements, core differentiators, category(s), and market position. Take a look at incumbents and well-established competitors as well as emerging disruptors and innovators in your space. You might also consider comparing your company to complementary brands—brands your customers may already be loyal to or use in conjunction with your product, such as an integration.

Acompanhe todas as suas entrevistas de pesquisa com usuários em vários projetos. Além disso, incorpore gravações e transcrições das entrevistas, e também anotações dessas chamadas no mesmo local.

This template provides a starting point for tracking key product metrics and making charts to visualize them. It demonstrates how to measure and graph NPS score, which measures customer satisfaction 1-10. It also measures how disappointed customers would be if your product disappeared tomorrow, a metric popularized the the email client Superhuman. Finally, it shows an example of how to chart churn by month.

User Persona Generator is designed to help entrepreneurs, marketers, and business owners create detailed personas effortlessly. Simply input a brief description of your business idea and the target audience, and the Notion AI will generate a comprehensive persona for you, filling in each section (Problem, Pains, Goals, and so on) with relevant information extracted or inferred from your input. You can then customize each section as needed and download and share your persona with your team, stakeholders, or anyone else!

Use este modelo para acompanhar experimentos e resultados. Qualquer pessoa de qualquer equipe pode adicionar rapidamente um experimento usando os modelos de base de dados.

Use a research board to keep track of all your (and your team’s) work. This template shows you an easy overview of all your projects, both open projects and finished projects. Thus at the same time helping you build a research repository in Notion.

As a UX Researcher, the first document you want to work on is a research plan. In here you detail everything you need to start the research project. The problem, scope, goals, hypotheses, research questions, methods, timeline, and who is involved.

Usability testing refers to evaluating a product or service by testing it with representative users. Typically, during a test, participants will try to complete typical tasks while observers watch, listen, and takes notes. This template will help you organize and set up the test.